In the Baidu search site URL included, check the URL of the title, may not be able to find the site, which shows Baidu index and the effective index or different. Baidu included in the query to the url, which indicates that Baidu will be included in the website url to search engine indexing library; if you go to search by keyword or title, this site would not be able to find. This represents Baidu indexed pages do not necessarily have the rankings, it is possible that the right of the page weight is low, or the site was down the right. Careful webmaster should know the amount of data and the results of Baidu Baidu site index is unequal. Baidu site index data results are not a large amount of data on the differences can explain some of the problems. The result is the result of Baidu Baidu site of the index, and the index is not the result of the site's results. If the index is much greater than the amount of site results, it shows that the site has a lot of garbage pages, which have an impact on SEO. If Baidu index volume and the results are basically the same site, it's more effective page description of the site, which shows the site in search engines is good. When we site website address when Baidu search results show 100 marketing website optimization, and the results show that only 20 out of the marketing website promotion, this is what phenomenon? Xiao Bian understand marketing site, which is the effective index of performance. Why did this happen? One possibility is that because of the new station, the index page has not yet been released, an old station may be included before the page is deleted, then it may be because Baidu own problems. As can be seen from the above content, quantity and Baidu Baidu index included are very different, and the effective index volume index are also different. Learn the difference between these parameters, for our future website optimization work of great help. Baidu included increasing the amount of owners to do just one aspect, it is important to increase the effective index stations, improve site quality. We know that matching keyword search engine will be based on the user's search request, as much as possible for the user to return the most valuable pages, value is high, more high ranking, then the return of the page and search for the keywords users are high degree of contact, in other words, the right to match the keywords of the page and the higher marketing website outsourcing, the higher the weight of the page, the more forward in the search results. Keyword matching pages also are the following two factors. 1, page if they contain keywords. If the page is no keyword, then the page with keyword matching is almost zero. 2, keywords and page content relevance. Keywords and websites relevant to the subject of the stronger the page for the search engines give weight to the higher scores. Brand marketing website, Shandong wide search (certified), Marketing website provides extensive search by the Information Technology Co., Ltd., Shandong. Information Technology Co., Ltd. Shandong wide search (www.guangsou.cc) (www.121121121.net) Shandong Jinan, e-commerce leader, over the years, the company is implementing the scientific management, innovation and development, the principle of honesty and trustworthiness, the maximum meet customer needs. Shandong wide search leader with the staff warmly welcome all inquiries negotiations to create Shandong wide search a better future.